What it covers
- bugs and issues in what we built
- anything that doesn't work as agreed
- at no extra charge, in every package
What happens after launch.
A store isn't finished on launch day - that is when it starts taking orders. Here is what we do on the day, what Essential care does for every store and what the other plans add.
Launch · Warranty · Care · Who does what← E-commerce packages
Warranty
3-month warranty.
For 3 months from launch day we fix issues and bugs in what we built, free of charge. It applies to every package.
What it doesn't cover
- new features
- changes to what was agreed
- content work - products, copy, photos
Anything the warranty doesn't cover is quoted separately.
Stages
From launch day onward.
Five stages, in the order your store meets them.
- 01 · Launch day
In every package: the DNS cutover, TLS, a redirect map from every old URL so the SEO value you have built up is not lost, and live payment and courier credentials.
- 02 · The first 48 hours
The store's first 48 hours live are monitored - that is part of the launch in every package too.
- 03 · The first 3 months: warranty
In every package: for 3 months from launch day we fix issues and bugs in what we built, free of charge.
- 04 · From day one: Essential care
Required for every store we build: hosting on a dedicated server in our EU infrastructure with the server cost included, health monitoring with automatic restarts, nightly backups we restore in a test every quarter, and Maina Watch.
- 05 · Optional: Standard or Growth care
In place of Essential, when you want more: updates tested before production and a written monthly report; on Growth care also monthly SEO monitoring, 2 development hours a month, a same-business-day response and an hour of content work. The prices are below.
Essential care
In every store: Essential care.
We host and run your store, so Essential care is required and includes the server. Standard and Growth care add to it.
What Essential care does
- hosting on a dedicated server for your store alone, the server cost included
- 24/7 uptime, SSL and domain-expiry monitoring (Maina Watch)
- disk, memory and container health checks with automatic restarts
- we act on the alert rather than just passing it on
- nightly backups, with a verified restore every quarter
- a quarterly automated SEO audit and a PDF report by email
What the other plans add
- Standard: Medusa, Next.js and server updates, tested before production
- Standard: a written monthly report with recommendations
- Growth: monthly SEO monitoring
- Growth: 2 development hours a month and a same-business-day response
- Growth: an hour of content work a month - products, prices, banners
The three plans and their prices are in the catalogue below.
Care plans
Three plans, one required floor.
Essential care is required for every store we build and includes the server. Standard and Growth care are optional upgrades - each plan includes the one before it. The prices come from our live catalogue.
per month
Required for every store we build: hosting on its own dedicated server with the server cost included, health monitoring with automatic restarts, and backups we can prove restore. We run it, we watch it, and over an hour of our time a month goes into stopping problems before they happen.
Essential care
€100VAT included · Included
- Yearly: €1,000 / per year · VAT included
- Maina Watch
- Hosting & server management
- Uptime & health monitoring
- Backups & restore drills
Most popular
per month
For a store that is trading. Everything stays current, and each month there is a written account of it.
Standard care
€200VAT included · Included
- Yearly: €2,000 / per year · VAT included
- Maina Watch
- Hosting & server management
- Uptime & health monitoring
- Backups & restore drills
- Security & dependency updates
- Monthly care report
per month
For a store being actively marketed. SEO watched monthly, development time reserved, content handled.
Growth care
€400VAT included · Included
- Yearly: €4,000 / per year · VAT included
- Maina Watch
- Hosting & server management
- Uptime & health monitoring
- Backups & restore drills
- Security & dependency updates
- Monthly care report
- SEO monitoring
- Support & hotfix hours
- Content update allowance
Who does what
We run the server. You run the business.
How the work splits once the store is live.
Us
- the server, its hosting and its management
- monitoring and automatic restarts
- backups and the quarterly restore drills
- warranty fixes in the first 3 months
- on Standard or Growth care: updates, the monthly report, SEO monitoring and development hours
You
- your domain
- your contracts with payment providers and couriers
- your products and content - unless you have Growth care's content hour
- the mailbox your customer emails are sent through
You never deal with Hetzner, whose EU data centres our infrastructure runs in: no account, no bill. The server is ours, and its cost is part of Essential care.
Running costs
What the store costs per month besides us.
The server is part of Essential care. Besides it, you pay the providers directly for the domain, the payment fees and the couriers. Here are the real amounts - as ranges, because they depend on the store.
Domain: from about 16 € a year
A .bg domain costs about 30–40 € a year and a .com about 16–20 € a year, at the registrar of your choice.
Card payments: a share of each sale
No monthly fee, only per transaction: myPOS - 1.30% + 0.10 € for EEA cards; Stripe - 1.5% + 0.25 € for standard EEA cards. For BORICA, ePay.bg, EasyPay and TBI the fees are set in your contract with the bank or provider and have no public price.
Cash on delivery: the courier's fee
The courier takes a fee on the amount it collects, according to its tariff - typically about 1–2.5% of the amount, with a minimum. It is part of your contract with the courier.
Couriers: your own contract
The store uses your own contract with Econt, Speedy, Sameday or BOX NOW. The terms are between you and the courier.
Email: your own mailbox
Mail to your customers goes out through a mailbox you already have (SMTP) - no extra monthly cost from us.
Only with the mobile app
Apple Developer Program - 99 USD a year, and Google Play - 25 USD once. Needed only if you have the mobile app add-on.
For example: besides your care plan, about 3 € a month for a .bg domain, plus card fees on what you sell. Amounts as of October 2026. Providers change their prices - check with them before you decide.
The care plansSources (6)
- Jump.bg - domainsjump.bg/en/domains
- Zettahost - domainszettahost.bg/domains
- myPOS - online paymentsmypos.com/en-bg/online-payments
- Stripe - pricingstripe.com/en-bg/pricing
- Apple Developer Programdeveloper.apple.com/programs/whats-included
- Google Play Console - registration feesupport.google.com/googleplay/android-developer/answer/6112435
Code and data
The code and the data are yours.
The server is ours and we run it, but the store's code and data belong to you. Whenever you ask - at any time, or if you leave - you get the code (transferred to your own repository, your GitHub for example, or on a USB drive), a database export and the files, and we help you move the domain. We keep hosting the store until the handover is done.
Frequently asked questions
After launch.
What does the store cost per month?
Your care plan: Essential care is required and includes the server, and its price is in the catalogue above. Besides us - the domain (about 30–40 € a year for .bg) and payment fees on what you sell. The details are in "What the store costs per month besides us" above.
What does the warranty cover?
For 3 months from launch day we fix issues and bugs in what we built, free of charge - anything that doesn't work as agreed. It applies to every package. New features, changes and content work are not part of the warranty and are quoted separately.
Do I need a care plan?
Yes. Essential care is required for every store we build, because we host and run it. It includes the server, health monitoring with automatic restarts, backups proven to restore and Maina Watch. Standard and Growth care are optional: they add tested updates and a monthly report, and Growth care adds SEO monitoring, development hours and a same-business-day response when the store stops selling.
What exactly does Maina Watch cover?
24/7 uptime, SSL and domain-expiry monitoring, nightly backups, a quarterly automated SEO audit and a PDF report by email. Watch is part of Essential care, so every store we host has it - and when it raises an alert, we act.
Who owns the server?
We do - we rent it and run it, and its cost is included in Essential care. Your store is alone on it: nothing is shared with other clients. The store's code and data are yours.
Who owns the code?
You do. The store's source code belongs to you. Whenever you ask - at any time, or if you leave - we transfer it to your own repository (your GitHub, for example) or hand it over on a USB drive, together with a database export and the files.
Where is my data?
In our EU infrastructure - in Hetzner data centres in the European Union. We process it on your behalf, under a data processing agreement.
How are updates tested?
On Standard and Growth care, security and dependency updates - Medusa, Next.js, the operating system and dependencies - are deployed to staging first and regression-tested before they reach the live store.
Let's talk
Questions about life after launch?
Tell us about your store and we will tell you whether Essential care is enough, or a higher plan is worth it.